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Glasses On Trend With Pantone’s Color of the Year 2023

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Dr. Marc Weinstein

2 MINUTES READ
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As the New Year approaches and we make our resolutions, imagining how we’d want our 2023 to go, there is a way to see the collective vibe of the year to come. Enter Pantone’s Color of the Year.

Since 2000, the company has been announcing their color of the year, chosen after thorough research of the current culture to influence various industries like design, packaging, fashion and, of course, eyewear. This year's color? Viva Magenta.

Pantone calls Viva Magenta “an unconventional shade for an unconventional time” as we reenter the world post global pandemic. After spending a lot of time in our homes, we’ve invited more nature into our lives, whether it be with more plants in our homes, or more travel. On the other hand, we live in an increasingly digital world where working virtually has become the norm and the metaverse is the next big frontier. Viva Magenta perfectly represents both. While magenta is not a color that occurs in nature, the base of red in color 18-1750 brings it back down to earth.

Viva Magenta is definitely a bold color, but “universally flattering,” according to Pantone, and we agree. It works as a pop of brightness that’s fun but powerful and looks great paired with pale grays, blues, or pastels, per the experts.

Ready to take on 2023 with some Viva Magenta? Here are some picks for glasses and sunglasses that will be keeping you right on trend.

62041 REDTORT STRAIGHT

The red tortoise shade of these frames subtly tie in magenta for a totally wearable style.

40321 WINETORT STRAIGHT

The stained glass-like pattern on these Sahara frames are a bolder and brighter pick.

3146 REDVIOLET STRAIGHT

For a glamorous statement piece, these sparkly two-toned frames are for you. As sunglasses, let these be your beachside companion.

3908 FUCHSIA STRAIGHT

A muted wine-colored shade dip-dyes into an exciting magenta on these Shilo frames.

0355 PINKCRY STRAIGHT

Viva Magenta makes for a great shade for kids as well, like on these Maddie frames.